Seer

Seer's History

Seer, originally founded as StyleLab Inc, is a forward-thinking company that has been making waves in the B2B retail industry. The company was part of the prestigious Y Combinator W21 batch, which is known for nurturing innovative startups. After rebranding from StyleLab Inc to Seer, the company continued to build on its mission to revolutionize how luxury sales associates interact with their customers. By focusing on creating personalized, shoppable content, Seer has positioned itself as a key player in enhancing customer engagement and driving sales.

Seer's Services

Seer provides a comprehensive platform designed to help retail salespeople create and send personalized shoppable Lookbooks to their customers via email and SMS. The service is especially targeted at luxury sales associates, enabling them to craft click-worthy sales content that captures customer interest and drives sales. Seer's platform also supports various communication channels, including video chat, making it a versatile tool for modern retail environments. Additionally, the platform offers real-time tracking of opens, clicks, and views, allowing sales teams to optimize their efforts and improve customer interactions.

Seer's Locations and Team

Seer operates primarily out of Menlo Park, CA, and Palo Alto, CA, with a team size of just four dedicated professionals. Despite its small team, Seer has a significant impact on the retail industry, thanks to its innovative SaaS solutions. The company also embraces a fully remote working model, allowing it to tap into talent from various regions, including the United States, America/Canada, and other remote locations. This flexibility has enabled Seer to maintain a dynamic and agile workforce capable of addressing the evolving needs of the retail sector.

Seer's Target Market

Seer targets luxury sales associates who are looking to enhance their customer engagement strategies. By providing tools to create personalized, shoppable magazine-style edits, Seer enables sales professionals to deliver high-quality, visually appealing content that resonates with their clientele. The platform's ability to track real-time data on customer interactions further helps sales teams refine their approach, ensuring that their content is not only engaging but also effective in driving sales. This focus on luxury markets allows Seer to cater to a niche audience that values personalized and high-touch customer experiences.

Seer's Industry Impact

Operating within the B2B retail sub-industry, Seer has made a notable impact by offering SaaS solutions that address the specific needs of luxury retail sales associates. By streamlining the process of creating and distributing personalized sales content, Seer helps retailers foster stronger relationships with their customers. The platform's real-time tracking capabilities also provide valuable insights that can be used to optimize sales strategies and improve overall performance. As the retail industry continues to evolve, Seer's innovative approach to customer engagement positions it as a valuable partner for luxury retailers looking to stay ahead of the curve.