Traditional Medicinals

Traditional Medicinals, founded in 1974 by herbalist Rosemary Gladstar and community activist Drake Sadler, provides a wide array of herbal products such as teas, lozenges, and capsules. The company categorizes its products by type, flavor, and benefit, with popular flavors including berry, citrus, and ginger, and benefits ranging from detox and digestion to sleep and stress relief. Notable products include Lemon Echinacea Lozenges, Belly Comfort® Peppermint Tea, and Chamomile & Lavender Tea. Customers can customize their purchases with the ‘Build Your Tea Box’ option and participate in the ‘Plant Power Points’ rewards program. Traditional Medicinals is committed to sustainability, offering the first BPI-certified, 100% compostable tea wrapper, and investing $174,245 in fair premiums for sourcing communities in 2023. The company diverted over 88% of operational waste from landfills and used 100% local renewable electricity at its Sebastopol facility. Traditional Medicinals also supports over 6,800 people through community projects in various countries and purchased 2,013 metric tons of carbon offsets in 2023. Recognized as one of the Best Places to Work by the North Bay Business Journal for six consecutive years, the company employed 226 full-time employees in 2023, with 61% of leaders identifying as female. As a certified B Corp and California Benefit Corporation, Traditional Medicinals continues to lead in the natural products industry, offering educational resources like the Plant Power Journal and Herb Library. Products are available in English and French on their website.