Birdie

Birdie, initially named StandardCode, operates primarily from San Francisco, CA, with a fully remote team of two employees. As a participant in the Y-Combinator S21 batch, Birdie focuses on the B2B sales sub-industry, offering solutions that automate and streamline LinkedIn outreach workflows. The company’s services are designed to connect LinkedIn with various CRM systems like Salesforce, HubSpot, Outreach, Salesloft, and Google Sheets, facilitating seamless automation and tracking of LinkedIn outreach activities. Birdie’s features enable sales representatives to send personalized connection requests, follow-up messages, and InMails efficiently. It also allows for batch sending of messages by recruiters and enables sales managers to monitor team activities comprehensively. The platform supports the automation of sending connection requests or messages to multiple contacts simultaneously and utilizes sequences to ensure timely follow-ups. Birdie’s system is designed to be lightweight, requiring no additional learning for users already familiar with CRM or Sales Engagement Platforms (SEP), and provides full visibility into all sent and received LinkedIn messages.