Intrinsic

Intrinsic, previously known as Decoy, operates within the B2B security sub-industry and specializes in developing AI-driven solutions to enhance user trust and security. With a team of three, Intrinsic has successfully raised $3.1 million in seed funding. The company’s platform features state-of-the-art models for real-time detection and automated moderation, significantly reducing the manual workload in human review processes. It employs steerable and explainable AI to facilitate better decision-making and trust, and conducts user behavior forensics to investigate patterns between users and transactions. Intrinsic’s technology achieves human-level review accuracy and is designed to protect over 40 million users worldwide. The system automates the moderation of text, images, and videos, and provides fine-grained Role-Based Access Control (RBAC) permissions for managing review queues and escalations. The company also offers advanced security features, AI-powered analytics, and comprehensive information governance, ensuring scalability and customization to specific workflow needs. Intrinsic is now SOC-2 compliant and operates from its headquarters at 156 2nd St, #216, San Francisco, CA 94019. Additionally, Intrinsic maintains a Trust & Safety Engineering Blog powered by Ghost, which includes articles on policy-aligned AI and real-time content moderation, with a notable post titled ‘Policy-aligned AI’ published on August 3, 2023.