OfferFit
OfferFit Employees
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OfferFit Company Information
OfferFit, established in 2020 by George Khachatryan and Victor Kostyuk, both Cornell math PhDs, is a company that revolutionizes lifecycle marketing through automated experimentation. The firm leverages reinforcement learning AI to facilitate rapid and efficient experimentation, enabling marketers to move beyond traditional A/B testing. OfferFit’s technology is designed to make individualized decisions to optimize marketing campaigns, allowing for the testing of various strategies simultaneously. This approach not only adapts instantly to market changes but also integrates seamlessly with existing tech stacks, with implementation possible in less than a day. Having raised $25M in a Series B funding round led by Menlo Ventures, OfferFit plans to scale its operations and further invest in product development. The company serves notable clients across various industries, including MetLife, Foxtel Group, and Brinks Home.