Annalect

Annalect operates globally, employing more than 4,000 people and offering an open operating system named Omni, designed to orchestrate improved marketing outcomes. The company specializes in data-powered marketing, leveraging future-proofed technology and enhancing marketing efficiency. Annalect’s services are available in several major cities including New York, London, Paris, and Singapore. The Omni platform supports the integration of first-party data with preferred second- and third-party vendors, facilitating effective marketing strategies. Additionally, Annalect has developed proprietary technology that significantly reduces data costs by up to 80% for custom audience development. The company also provides comprehensive training and educational resources aimed at boosting team productivity and the effective application of data. Furthermore, Annalect offers a suite of applications that cover the entire marketing workflow, including insights, planning, activation, and optimization.