Vero

Vero is a company that provides comprehensive marketing solutions through its all-in-one marketing cloud software, Vero Cloud, and its marketing automation platform, Vero Connect. Vero Connect is powered by data warehouses and supports multi-channel messaging, including email and mobile push notifications. The platform offers personalized mobile push notifications and emails based on user actions, and allows integration with various data sources such as SQL databases, Google Sheets, and data warehouses like Snowflake, Redshift, and BigQuery. Vero features a drag-and-drop editor for creating branded email campaigns, supports A/B testing for different segments to optimize messaging, and provides tools for building and targeting highly-specific user segments. Additionally, it enables integration with AWS SNS and Twilio for sending push notifications. Vero offers a 30-day free trial with no credit card required and provides various pricing plans, including Starter, Pro, Growth, and Enterprise tiers. The platform supports GDPR compliance with features like data processing addendums and data subject rights management. Vero also offers a range of integrations, including Segment, RudderStack, Zapier, and Make. Users can access a comprehensive Help Center, Developer Guide, and API Reference. The platform features a visual Workflows designer for creating automated messaging flows, supports dynamic data feeds for personalized messaging, and offers a template library with pre-designed email templates. Detailed reporting and analytics for email campaigns are provided, along with support for transactional emails and overrides for important account servicing messages. Vero also offers a partner program to help users optimize their Vero account.