ModiFace

ModiFace is a technology company specializing in augmented reality tools for virtual try-ons of makeup, hair, skin, and nails. Their Makeup Virtual Try-On allows users to preview lip, eye, cheek, face, and brow products, while the Hair Virtual Try-On lets users experiment with different hair colors on their image or live video. The company also features a Skin Analysis tool that identifies over 20 clinical skin signs and 15 skin concerns with dermatologist-level accuracy. Additionally, ModiFace offers a Nail Virtual Try-On for testing various nail colors, finishes, and nail art. The company develops in-house tracking technology for hair, face, and nails, designed to be lightweight and fast. Collaborating with L’Oréal experts, ModiFace uses AI trained on thousands of labeled images for skin and face analysis. They hold over 50 registered patents and have published more than 300 scientific papers. Their technology is used by nearly a billion consumers worldwide and is live with over 100 partners in more than 100 countries. ModiFace provides embeddable miniprograms and customizable SDKs for virtual try-on experiences. Their Skin Analysis tool, trained on over 10,000 images, is available as a miniprogram or API. The Virtual Try-On technology processes user images directly on the device, ensuring privacy. Features include before and after comparisons, saving and sharing results, and renderings that adapt to different lighting and skin tones. ModiFace has launched various collaborations, including a Brow Magic printer with Prinker, a Skin Analyser on Flipkart’s mobile app, and improved Hair Color Virtual Try-On technology with Garnier UK. Other notable partnerships include Lancôme, JR Heinemann Israel, Farmatodo in Colombia, Shopee, YSL Beauty, and El Corte Inglés, all utilizing ModiFace’s advanced virtual try-on technology.