Customer Portfolios

Customer Portfolios provides a wide range of products including Customer Insights & Analytics, Single View of the Customer, Portfolio Pathing, Predictive Modeling, Perfect Pixel, Smart Cookie, Analytical Dashboards, Marketing Automation, Customer Lifecycle, Customer Engagement, Loyalty Marketing, CRM Architecture, Best Practices Workshop, Customer Experience Analysis, CP Customer Blueprint, and ENCORE. The company offers services in Analysis and Insight, Strategic Marketing, and Campaign Execution. It serves industries such as Retail, Quick Serve Restaurant, and Retail Banking. Customer Portfolios utilizes a marketing platform that integrates data, analytics, and insights to drive revenue. Their Customer Data Platform (CDP) integrates 1st party data from all offline and online sources to create a Complete View of Customer. The company also offers a marketing automation platform called MARCIE Workbench and provides Portfolio Analysis services including Portfolio Pathing, Portfolio Value, and Portfolio Lifecycle products. Their Lifecycle Marketing services include strategic initiatives and omnichannel campaign execution to grow Best Customers. Customer Portfolios complies with EU-U.S. Privacy Shield and Swiss-U.S. Privacy Shield Framework for data protection.