TapResearch

TapResearch's Market Insights Solutions

TapResearch offers a comprehensive Market Insights platform designed to provide businesses with actionable data quickly and efficiently. Users can create custom questionnaires tailored to their specific needs and get real-time insights from a diverse pool of global respondents. This platform supports high-frequency tracking and provides detailed reports on market trends, consumer behavior, and brand performance. The intuitive tools and APIs make it easy for companies to gather and analyze data, facilitating informed decision-making and strategic planning.

TapResearch's Mobile-First Sampling Technology

TapResearch leverages mobile-first sampling technology to reach a global audience of deeply profiled consumers. This approach ensures high engagement rates and accurate data collection. The platform is localized for 25 countries, including major markets like North America, Western Europe, Australia, China, India, and Brazil. By focusing on mobile accessibility, TapResearch can efficiently gather data from a diverse and representative sample, enhancing the reliability and relevance of the insights provided to businesses.

TapResearch's Rewarded Research Solutions

TapResearch provides rewarded research solutions that help app developers boost player engagement and lifetime value (LTV). The innovative survey wall acts as a marketplace where users can complete surveys in exchange for in-app rewards. This not only incentivizes participation but also monetizes mobile apps with high-paying surveys from top brands. The platform’s patented 'Guaranteed Payout' schema ensures users are compensated proportionally for their time, maintaining high fill rates for surveys regardless of the time of the week.

TapResearch's Founders

TapResearch was founded in 2013 by Aaron Platshon, Kevin Chang, and Greg McCullough. With a shared vision of revolutionizing market research, they combined their expertise to create a platform that provides real-time, actionable insights. Under their leadership, TapResearch has grown to connect with a large-scale audience of 20 million consumers, offering advanced research solutions that drive growth and consumer loyalty for businesses around the world.

TapResearch's Brand Insights Solutions

TapResearch offers a specialized Brand Insights solution designed to track brand health vitals and measure the impact of marketing campaigns. This solution enables businesses to monitor brand perception and make data-driven decisions to strengthen their market position. By providing real-time insights and high-frequency tracking, TapResearch helps brands understand their audience better and adapt their strategies to enhance consumer loyalty and drive growth. The platform’s advanced targeting and screening capabilities ensure accurate and relevant data collection.