MorphMarket

MorphMarket, established in 2015, is a comprehensive platform designed for the buying and selling of captive bred reptiles, amphibians, aquatics, and invertebrates. Starting January 1, 2024, the company has classified the European and South African regions as mature markets. The platform offers a variety of membership plans with different features and pricing, supporting the herpetoculture industry by promoting ethical keeping and commerce of these animals. MorphMarket also allows the sale of live plants under specific safety and legal requirements. The site features Morphpedia, a community-driven herp trait knowledge base, and provides professional animal management tools, educational content, and a genetic calculator for various species. Sellers can list multiple breeding plans, tag animals available for purchase at expos, and create ads for newly hatched or born babies with the maturity set to ‘Not-Ready’. The platform also offers volume discounts on genetic tests and hosts a MorphMadness Sale Event to boost site activity and sales. Additionally, MorphMarket supports USARK as a Platinum Member and requires users to commit to a Code of Ethics. The platform includes a community forum for reptile enthusiasts, a mobile app for enhanced site navigation, and a feature for listing animals on sale for 72 hours per listing. The recently introduced aquatics section features freshwater and saltwater species and will be free to list aquatics for the first six months. Approved sellers with a paid membership can now buy and sell wholesale animals and determine specific users to display wholesale information to by adding custom User Groups.