Crossbeam

Crossbeam is an Ecosystem-Led Growth platform designed to help companies utilize their partner ecosystems to generate leads, close deals, and accelerate growth. It is trusted by over 19,000 companies. Crossbeam offers a free account mapping tool that enables companies to find and connect with partners. The platform integrates with popular CRMs, data warehouses, Google Sheets, and supports CSV uploads. Crossbeam provides a Salesforce app for advanced reporting, workflows, and lead routing, as well as a Chrome extension that notifies users of overlaps while browsing websites. The Slack app allows users to receive alerts about new overlaps and search for companies, people, and matches using a Slack command. Enterprise customers can use Crossbeam’s REST API to programmatically retrieve data and insights. The ‘Greenfield’ feature identifies and exchanges leads not yet in a company’s database but highly relevant. ‘Shared Lists’ enables real-time collaboration on overlapping and non-overlapping accounts directly in Crossbeam. The ‘Offline Partners’ feature allows users to account map with partners not actively connected on the platform. ‘Copilot’ provides ecosystem intelligence and insights in tools like Salesforce, HubSpot, Chrome, and Gong. The ‘Attribution’ feature tracks and attributes partner-influenced and sourced revenue. ‘Reporting and Analytics’ offers insights into the health of a partner ecosystem and helps build reports to understand pipeline and forecast revenue goals. The ‘Account Mapping’ feature identifies mutual opportunities and surfaces partner insights for collaborative go-to-market plays. Crossbeam’s ‘Integrations Marketplace’ includes integrations with tools such as Salesforce, Snowflake, RollWorks, HubSpot, Slack, and Adobe Marketo Engage.