springbig

springbig provides a comprehensive cannabis marketing platform that includes a variety of features such as loyalty programs, rewards, SMS text messaging, a mobile app, subscriptions, a brand advertising network, marketing automation, CRM, online ordering, and customer feedback. The company offers a unique brand advertising network tailored to the cannabis industry, enabling cannabis brands to send sponsored text message marketing campaigns through a network of retail cannabis businesses. Additionally, springbig features a dispensary referral program that generates unique trackable links for customers to share, rewarding them for referring new customers. Customers can also use a customizable digital wallet to track points, redeem rewards, and access their profile. The platform’s Autoconnect™ feature provides marketing automation, allowing automated text marketing campaigns based on customer behavior. Integration with major e-commerce platforms enables online ordering directly from the springbig wallet. The company supports a subscription-based loyalty program offering premium tier benefits and exclusive offers to paying members. springbig’s Social Equity Program is designed to provide exclusive opportunities to social equity license holders in the cannabis industry. The platform includes a suite of analytics and reporting tools, with integration to Tableau for advanced data visualization. Dispensaries can enhance customer engagement through a customizable mobile app that features push notifications, personalized profiles, and a dynamic messaging center. springbig operates in multiple locations, including Florida, Washington, Canada, and Israel, and partners with various technology providers for point-of-sale, e-commerce, data analytics, payments, delivery, digital signage, and customer experience solutions. The company ensures compliance with regulatory guidelines such as TCPA, CAN-SPAM, and CASL for SMS and email marketing and offers a platform for compliant marketing in regulated industries like tobacco, liquor, and vape, with built-in SHAFT compliance.