MakerSights

MakerSights is a technology firm that specializes in gathering consumer feedback for the apparel, footwear, and accessories industries. The company’s platform enables brands to collect feedback at scale, which has delivered an incremental margin of $1 billion to its partners. MakerSights has significantly reduced sampling by 50% and offers solutions that cost 1/12th of traditional focus groups. By implementing these strategies, the company has prevented 52.4 million pounds of textile waste from reaching landfills. MakerSights supports various teams within brands, including product teams, merchandising, eCommerce, and consumer insights teams, by providing resources like eBooks, videos, case studies, and blogs. Their Voice of Consumer platform is pivotal in offering insights and product testing, which aids brands in tackling sustainability issues by reducing overproduction. The company claims to provide a 20x return on investment for its services, enhancing both economic and environmental efficiencies for its clients.