Meta Stange

Meta Stange's Title

Meta Stange currently holds the position of NewsMatch Program Manager. In this role, she oversees the strategic direction and implementation of NewsMatch's initiatives, ensuring the program's objectives are met effectively. Meta's experience and expertise in digital strategy and engagement are crucial in driving the success of NewsMatch's mission to support nonprofit journalism through matching gift campaigns.

Meta Stange's Role at WDET

Previously, Meta Stange served as the Digital Content and Engagement Manager for WDET, Detroit's NPR Station. During her tenure, she was instrumental in developing and implementing a comprehensive strategy for the station's digital platforms. Her role involved creating engaging content, optimizing digital presence, and fostering audience interaction, which significantly enhanced WDET's reach and engagement in the Detroit market.

Meta Stange's Digital Strategy Expertise

Meta Stange has demonstrated significant expertise in digital strategy, particularly through her work at WDET. She developed and executed an all-encompassing digital strategy that included content creation, social media management, and audience engagement. Her strategic approach not only improved WDET's online visibility but also played a key role in growing its audience base and enhancing listener interaction.

Meta Stange's Membership Campaign Insights

At WDET, Meta Stange provided valuable digital insights for membership campaigns, using data-driven strategies to optimize member engagement and retention. Her analytical skills and understanding of digital trends allowed her to craft campaigns that resonated with the audience, driving membership growth and loyalty. These insights were pivotal in aligning WDET's membership drives with the preferences and behaviors of its digital audience.

Meta Stange's Marketing Campaigns

Meta Stange developed targeted marketing campaigns aimed at building WDET's audience in the competitive Detroit market. Through a mix of digital marketing tactics, including social media outreach, email marketing, and content marketing, she successfully expanded the station's listener base. Her campaigns were characterized by their creativity, strategic use of data, and ability to engage diverse audience segments.