Florian Raetzer

Co-Founder @ Hilos arrow icon

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About Florian Raetzer

Florian Raetzer is the co-founder of Hilos, a platform designed to automate WhatsApp conversations and integrate them with existing systems like CRMs and databases.

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Florian Raetzer, co-founder of Hilos, is focused on enhancing communication efficiencies through automation. He has authored significant blog posts including ‘Guía de Plantillas para WhatsApp’ published on May 26, 2023, and ‘Guía sobre WhatsApp Partners’, which provides an in-depth analysis of WhatsApp partners, outlining their benefits, drawbacks, and key considerations. His work at Hilos is driven by a clear objective to address the common challenge of automating WhatsApp conversations to seamlessly interact with other operational systems such as CRM or databases, streamlining business communications and data management.

About Hilos

Hilos, formerly known as Instatienda and Quid, is a B2B company based in Mexico City that enables startups and SMBs to manage their businesses on WhatsApp. It offers tools for app creation, customer service, and marketing integrations without requiring coding skills.

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