Genius Sports

Genius Sports provides a wide range of services for iGaming brands to acquire and retain players, including data-driven content, marketing services, and immersive viewing experiences. The company offers products and services across Sportstech, Betting, Media & Fan Engagement, and Video. Genius Sports has partnerships with major sports leagues and federations such as the NFL, EPL, FIBA, NCAA, NASCAR, AFA, and Liga MX. Utilizing AI-powered technology, the company enhances live data and video augmentation. Their media activation platform engages fans at every stage of the marketing funnel, and their unified fan identification solution, FanHub ID, helps streamline fan interactions. BetVision, one of their products, integrates live game video with betting odds and real-time statistics to enhance the betting experience. Genius Sports has a strategic partnership with FIBA to deliver AI-powered technology for leagues and national federations through 2035 and provides official data and integrity services for Brazil’s National Basketball League. They offer interactive free-to-play games through partnerships, such as with The Sun’s Dream Team Games Hub, and provide automated video capture and advanced tracking systems for sports leagues. Their solutions for broadcasters include creating immersive fan experiences with real-time data and augmented reality. Genius Sports also offers a comprehensive suite of tools for sports teams to engage and monetize their fanbase, a long-term exclusive data partnership with Football DataCo for English and Scottish football betting rights through 2029, and data-driven highlights and augmented replays for sports venues and social media. Their marketing suite targets and engages sports fans at scale, and they provide official data feeds and trading services for sportsbooks. Additionally, Genius Sports offers solutions for leagues to modernize and optimize their operations and provides integrity services to protect sports competitions from match-fixing and betting-related corruption.