Gracie Binder

Gracie Binder serves as the Vice President of Operations at Fivestars, a position she has held after a progressive career within the company. Initially joining as the first outside hire and a founding employee, she spent her first year in sales, significantly contributing to the development of the company’s early network of local businesses. Her role evolved to include responsibilities in product marketing, public relations, and content creation for both internal teams and merchants. Over the past eight years, Binder has been instrumental in building and scaling the merchant support and experience teams at Fivestars. Originally from Seattle, she relocated to the Bay Area to pursue a degree in Finance at Santa Clara University, aiming to immerse herself in the early-stage tech startup scene. Outside of her professional life, Gracie enjoys playing video games and spending time with her dog, Winnie the Pooch.