Datassential

Datassential's Services

Datassential provides a suite of AI-powered innovation tools and predictive analytics tailored for the food and beverage industry. Their solutions encompass a wide range of services, including food industry insights, menu and consumer trends, chain benchmarking, and sales intelligence. These services are designed to support foodservice leaders in making data-driven decisions. By leveraging proprietary research and advanced AI technologies, Datassential delivers actionable intelligence that helps clients stay ahead of market trends, understand consumer preferences, and optimize their product offerings.

Datassential's Client Base

Datassential serves a global client base that includes 90% of the top food and beverage companies worldwide. Their extensive reach across the industry underscores the trust and reliance major brands place on their insights and analytics. By providing data-driven solutions and expert analysis, Datassential helps these companies innovate and stay competitive in a rapidly evolving market. The company's comprehensive platform and expertise make it an indispensable partner for industry giants looking to enhance their market strategies and consumer engagement.

Datassential's Research and Reports

Datassential is renowned for its in-depth research and valuable industry insights, which it shares through webinars, reports, white papers, and case studies. These resources are essential for foodservice professionals seeking to understand market dynamics and consumer behavior. By hosting educational webinars and publishing detailed reports, Datassential disseminates critical knowledge that helps clients navigate the complexities of the food and beverage industry. Their thought leadership in the field is evident through the high-quality content they produce, which is grounded in extensive data and expert analysis.

Datassential's Data Platform

Datassential operates a robust platform that houses data on over 9 million foodservice operators across 60 countries. This vast database is a treasure trove of information, providing clients with unparalleled insights into global foodservice trends. The platform also includes a menu database with more than 10 years of trend data and over 1 million menu items, offering a comprehensive view of menu innovation and consumer preferences. Such extensive data capabilities enable clients to conduct detailed market research, benchmark performance, and develop successful product strategies.

Datassential's Menu Innovation Tools

Datassential offers sophisticated tools for concept testing and menu innovation, empowering clients to develop and market new products effectively. By utilizing their proprietary research and AI-powered intelligence, clients can test new concepts before launch, ensuring they meet market demands and consumer expectations. These tools are designed to streamline the innovation process, reduce risk, and enhance the likelihood of success in the marketplace. Datassential's expertise in menu innovation helps clients stay creative and competitive, driving growth and differentiation in the food and beverage industry.