Christopher Elliott

Head of Marketplace and Merchandising @ Cheetah arrow icon

Known information

  • Holds a BA in History from UCLA
  • Earned an MBA from the Kellogg School of Management
  • Started his career at WX Brands, building the supply chain for private label wine brands
  • Worked as a Brand Manager at Otis Spunkmeyer (Aryzta) and Basic American Foods
  • His experience with independent foodservice operators inspired him to launch Cheetah
  • Has deep experience in marketing and logistics in the Food and Beverage industry

About Cheetah

Cheetah, formerly known as Sourcery and Restaurant Cheetah, is a B2B retail company specializing in wholesale food supplies for restaurants, featuring a vertically integrated distribution system and transparent pricing.

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