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Sofia Royce
Associate Vice President, Real Estate and New Economy PR
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The Brand Guild
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- Specializes in developing and executing impactful media messaging and strategies
- Provides ongoing counsel to clients in real estate, government, sports, and tech
- Masterminded the press efforts of The Wharf, resulting in 3 billion press impressions in the opening week
- Leads press efforts for large-scale development projects and their corporate executives across the country
- Managed communications campaigns for a variety of policy-focused clients ranging from immigration to education to presidential candidates to documentary films
- Created and worked on crisis and corporate social responsibility campaigns for some of the world's largest energy companies
- Experienced in C-suite media training
About The Brand Guild
The Brand Guild is a fully-integrated communications and marketing agency with offices in Washington, DC and New York City, specializing in building brands across various sectors.
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