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Sero specializes in providing customer onboarding solutions specifically tailored for B2B SaaS companies. The platform includes features such as visibility into customer progress, collaboration through shared spaces, and scalability through repeatability. Customers can embed Sero's services directly into their own products, allowing seamless access to onboarding functionalities. Additionally, Sero supports the automation of best practices with project templates and AI-powered follow-up emails and enables project launches via CRM triggers.

Company History

Sero, formerly known as Taktile Technologies, Inc. and then Takt, has undergone significant evolution to establish its presence in the B2B industry. As part of the W22 batch of the renowned startup accelerator Y Combinator, Sero has leveraged its developmental milestones to enhance its customer onboarding solutions. The company's rebranding reflects its sharpened focus and refined offerings, aiming to reduce churn and streamline onboarding for B2B SaaS companies.


Sero operates out of Chicago, Illinois, USA but also functions as a fully remote entity. This versatility allows the company to serve a wide range of regions, including the United States of America, America/Canada, and remote locations. By maintaining a remote-friendly environment, Sero facilitates seamless collaboration and service delivery across diverse geographical areas.

Y Combinator W22 Batch

Sero participated in the W22 batch of the esteemed Y Combinator accelerator program. This backing by Y Combinator underscores the company's innovative approach to solving customer onboarding challenges in the B2B SaaS space. Y Combinator's support has been instrumental in helping Sero refine its offerings and scale its operations to meet the needs of various clients effectively.

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Companies similar to Sero, based in Detroit, MI with a fully remote team, specializes in automating and streamlining the customer onboarding and implementation process for B2B productivity sectors.

GuideCX specializes in customer onboarding, task management, and project management, offering robust integrations and a customer engagement portal for seamless communication and efficiency.