Kathleen Kaag
Executive Vice President - Marketing
@
SafeSend
Kathleen Kaag is an accomplished marketing executive with extensive experience in driving growth and building high-performing teams across various high-growth businesses.
Kathleen Kaag's Title
Kathleen Kaag holds the prominent position of Executive Vice President of Marketing. In her role, Kathleen leverages her extensive expertise in marketing and leadership to drive strategic initiatives and foster the growth of the organizations she works with. Her influential position allows her to shape marketing strategies that align with corporate objectives and propel businesses toward achieving their goals.
Kathleen Kaag's Experience
Kathleen Kaag has amassed over eight years of experience at IBM, where she honed her skills in technology-driven marketing and leadership. Her career trajectory includes significant tenures at high-growth companies, where she has served on executive leadership teams from Series A to Series D funding stages. Her most recent role before joining SafeSend was at Loadsmart, a logistics technology company. At Loadsmart, Kathleen co-led the business to a $1 billion valuation, demonstrating her capability to drive substantial growth and success.
Kathleen Kaag's Achievements
Kathleen Kaag's tenure at Loadsmart is marked by remarkable achievements. She played a pivotal role in increasing the company's employee count from 200 to 750, showcasing her ability to scale operations effectively. As the Senior Vice President of Marketing at Loadsmart, she introduced a successful Go-to-Market strategy, added SaaS revenue through two acquisitions, and expanded the marketing team from 2 to 25 members. Her efforts have been recognized industry-wide, including her recent accolade from PR Daily as one of 2023’s Top Women in Brand Marketing.
Kathleen Kaag's Expertise
Kathleen Kaag specializes in driving growth and building high-performing teams. Her expertise lies in her strategic approach to marketing, her ability to scale businesses, and her talent for fostering collaborative, productive teams. Kathleen’s strategic mindset and her proficiency in managing high-growth environments have made her a valuable asset to the companies she has worked with. Her leadership has consistently translated into tangible growth and business success.
Kathleen Kaag's Background
Kathleen Kaag's background is rooted in a deep understanding of technology and marketing. With over eight years at IBM, she gained significant insights into the tech industry, which she has applied in subsequent roles at high-growth companies. Her career has been marked by a consistent ability to drive growth, as evidenced by her success at Loadsmart and her recognition as a top woman in brand marketing. Kathleen’s background equips her with a unique perspective that blends technical expertise with strategic marketing acumen.