Resident

Resident's Product Range

Resident offers a comprehensive selection of sleep-related products, including mattresses, bed frames, and bedding. The company's portfolio features several well-known brands such as Nectar, DreamCloud, Awara, Siena, and Cloverlane. Each brand is designed to cater to different customer needs, from luxurious premium options to more affordable choices. For instance, Siena is an affordable memory foam mattress, while DreamCloud and Awara offer a blend of comfort and eco-friendly materials. This diversified product range ensures that Resident meets a wide spectrum of consumer preferences and budgets.

Resident's Market Presence

Resident's products are widely accessible, available in over 2,500 locations and more than 4,000 retail stores across various regions. This extensive market presence underscores the company's commitment to making its products easily available to a broad audience. By partnering with numerous retail outlets, Resident not only enhances its visibility but also provides customers with the convenience of experiencing its products firsthand. This strategic placement in physical stores complements its online sales, driving growth and customer engagement.

Resident's Funding and Growth

Resident has demonstrated significant growth and investor confidence, as evidenced by its successful funding rounds. In 2020, the company raised $130 million in new funding, followed by an additional $12.5 million in February of the same year. These financial milestones have enabled Resident to invest in product development, expand its market reach, and enhance customer experience. The infusion of capital also facilitated the introduction of new products, such as the Premier and Premier Copper mattresses in 2021, further solidifying its position in the competitive mattress industry.

Resident's Manufacturing and Job Creation

In a significant move to bolster its manufacturing capabilities, Resident opened its first manufacturing facility in Jeffersonville, Indiana. This facility not only enhances the company's production capacity but also underscores its commitment to local job creation, with an initial addition of 100 jobs. This strategic investment in manufacturing infrastructure is poised to improve product quality and reduce lead times, providing a better overall customer experience. By establishing a domestic production base, Resident also demonstrates its dedication to supporting the local economy and fostering community development.

Resident's Commitment to Customer Satisfaction

Customer satisfaction is at the core of Resident's business philosophy. The company leverages data-driven insights to continually enhance its products and services. By focusing on quality materials, timeless style, and comfort, Resident ensures that its offerings meet the highest standards. This commitment is reflected in the positive feedback from customers and the strong brand loyalty it enjoys. Additionally, Resident's diverse workforce brings a variety of perspectives and ideas, further enriching the company's ability to innovate and respond to customer needs effectively.