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Kevin LaForce
Managing Director
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RedBird Capital Partners
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Known information
- Holds a B.A. in English and Government from Lehigh University
- Earned a M.B.A. from Duke University's Fuqua School of Business
- Previously served as Senior Vice President of Media Strategy and Business Development at the NFL
- Established and led the NFL's strategic investment entity, 32 Equity, as Vice President from 2013 to 2021
- Led the NFL's media strategy and business development, focusing on partnerships representing over 70% of the NFL's annual revenue
- Negotiated the most favorable live game distribution contract in the NFL's history, valued at over $110 billion
- Grew 32 Equity into a market-leading strategic investment platform
- Was instrumental in the spin-off of the NFL's premium hospitality business, On Location Experiences, which grew to over $550 million in revenue upon its sale to Endeavor in 2020
- Was an Associate in Bear Stearns Technology, Media and Telecommunications group, focusing primarily on corporate transactions in the media and content sectors
About RedBird Capital Partners
RedBird Capital Partners, founded by former Goldman Sachs Partner Gerry Cardinale, manages $10 billion across various sectors, focusing on building high-growth companies with a long-term, entrepreneurial investment approach.
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