Matt Lenhard

Matt Lenhard's Title

Matt Lenhard is the Co-founder and Chief Technology Officer (CTO) of Positional, a company he founded alongside Nate Matherson. As CTO, Matt plays a crucial role in overseeing the technological strategy and development of innovative toolsets that enhance the scalability and efficiency of content teams. His leadership ensures that Positional's tools remain at the forefront of SEO and content optimization.

Matt Lenhard's Company

Positional, co-founded by Matt Lenhard and Nate Matherson, is a company that specializes in building advanced toolsets for content teams. These tools focus on enhancing content channel scalability and improving organic search traffic. Backed by Y Combinator in the S21 batch, Positional has developed five key tools: Optimize, Content Analytics, Internals, AutoDetect, and Content Planner. These tools have become essential for daily SEO and content team workflows, driving significant improvements in search rankings and content performance.

Matt Lenhard's Background

With over nine years of experience in scaling content channels, Matt Lenhard has a deep understanding of the challenges and opportunities in the field of content optimization. His background includes extensive work on developing and implementing strategies that boost organic search traffic. This expertise laid the foundation for his role at Positional, where he leverages his experience to create powerful tools that address the needs of modern content teams.

Matt Lenhard's Achievements

One of Matt Lenhard's significant achievements includes the development of Positional's comprehensive toolset, which has been instrumental in enhancing SEO strategies. The tools have facilitated notable improvements in search rankings and organic traffic for numerous clients. Positional's tools like AutoDetect and Internals are particularly noteworthy for their daily use in SEO workflows. The company's backing by Y Combinator further underscores the innovative potential and industry recognition of Matt's contributions.

Matt Lenhard's Expertise

Matt Lenhard's expertise lies in building scalable toolsets for content optimization and SEO. He has focused on creating solutions that streamline workflows and improve content performance. The toolsets developed under his guidance, including Optimize, Content Analytics, Internals, AutoDetect, and Content Planner, address critical aspects of content strategy such as topic generation and blog renovation. These tools have enabled content teams to achieve significant improvements in organic search traffic and search rankings within a short period.