Mediaspectrum

Mediaspectrum specializes in cloud-based solutions designed to manage the entire lifecycle of advertising, including tasks such as proposal generation, packaging, scheduling, rating, workflow, trafficking, optimization, and billing. The company offers Mediaspectrum ContentWatch, a premier content-management solution tailored for multichannel publishing. Mediaspectrum employs approximately 150 people and has established additional offices in key global locations including Boston, London, Moscow, Sydney, and Zug. It has successfully implemented over 100 solutions across all continents, partnering with some of the largest companies by transaction volume worldwide. Additionally, Mediaspectrum provides Adrenalin, a mobile news app platform that supports dynamic content delivery, integrated advertising, and subscription management, along with a digital paper solution that integrates with Adrenalin to deliver content across multiple channels. The company utilizes a private cloud infrastructure to ensure enhanced security and compliance, a feature that sets it apart from public cloud deployments. Furthermore, Mediaspectrum offers a comprehensive reporting platform that delivers real-time business metrics to publishers.