About Baruch Oxman
Baruch Oxman is the Co-founder and CTO of Honeydew, known for his commitment to security, expressiveness in semantic layers, and advocacy for a self-serve data analysis culture.
Known information
Baruch Oxman serves as the Co-founder and Chief Technology Officer at Honeydew, where he has played a pivotal role in shaping the company’s technological direction and product offerings. He has authored influential blog posts including ‘Why did we build a Native App for Honeydew Semantic Layer on Snowflake?’ and another on the value of expressiveness in semantic layers. Oxman is deeply committed to maintaining high security standards, as demonstrated by Honeydew’s achievement of SOC 2 Type II compliance under his leadership. He strongly believes in the importance of having a shared source of truth for core business metrics to ensure consistency and accuracy across the organization. Oxman advocates for fostering a self-serve culture in data analysis, empowering users to access and interpret data independently. He supports the centralization of business logic to prevent data errors and inconsistencies and highlights the critical role of SQL in building effective semantic layers. Additionally, Oxman was involved in developing Honeydew’s pricing model, which is designed to cater to both small companies and large organizations with its basic and enterprise plans respectively.
About Honeydew
Honeydew, based in Tel Aviv-Yafo, Israel, is a B2B analytics company specializing in a semantic layer for data validation and flow updates, supporting extensive data usage without the need for additional engineers.