Allison McMenimen Bakken

Co-President, Managing Director @ Collective Measures arrow icon

Known information

  • Started as an intern at Collective Measures.
  • Advanced into leadership roles within client services.
  • Ultimately became Managing Director, EVP.
  • Has been working at Collective Measures for 13 years.
  • Has a strong complementary skill set with co-president Luke Schlegel.
  • Has an established relationship based on respect, trust, and shared accountability with Luke Schlegel.
  • Believes co-leadership allows for more creativity, strategy, and adaptability in problem-solving.
  • Has a genuine passion for helping businesses achieve their goals.
  • Is a parent and gift giver, which adds to her enthusiasm for clients like VTech and LeapFrog.

About Collective Measures

Collective Measures specializes in full-funnel connections strategy and advanced analytics, offering a wide range of marketing services and operating as a 100% employee-owned company based in Minneapolis, MN.

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